Independent R&D · Content Operations

Making SEO content production easier to organise.

Writing many useful articles means repeating more steps than most people see: research, briefs, links, writing, checking and publishing. ACOS grew from that everyday problem.

2026Operating-model designer and independent product researcher
Decide. Produce. Check.

Independent R&D · Content Operations

The challenge

What needed to work better?

When a team produces content repeatedly, people can waste time searching for links, copying notes and re-deciding things that should already be settled.

The work

What I worked on.

  • Designed a decision stage for search intent, audience and purpose before writing.
  • Separated production from the decisions that determine what the content should achieve.
  • Defined review gates for clarity, accuracy, internal linking and brand voice.
  • Explored how AI could support the repeatable steps without overriding editorial judgment.
The outcome

What came out of the work?

Created an AI-assisted content operating model and SOP. ACOS is independent research and workflow design, with a software concept still being explored.

Why it matters

The bigger picture.

The intended benefit is clearer decisions, less repetition and a more reliable process for publishing useful content.

Explore further

Related work and writing.

Could a similar approach help your business?

Tell me about your project, where the work gets stuck and what a better result would look like.